ejaeja.Get my first customers

You built it.
Now get your first customers.

EjaEja helps you find the right people, reach them, and confidently spend your first marketing budget — without wasting a cent.

Know who to sell to · Know how to reach them · Know what you're risking

One email at launch. No spam, no hype.

know before you spendno guessworkbuilt it. selling it.

You figured out how to build it. Now you have to figure out how to sell it.

You don't know where to start. You don't know who to target.

LinkedIn? Reddit? Content? Google? Meta? Everyone has an opinion and none of them know your product.

And the money is yours — personally. Spending €200 and getting nothing back is a real fear, not a line in a budget.

That's exactly what ejaeja is for.

How EjaEja works

A simple, guided journey from your product to your first customers.

The problem

  • ×Builders can create products faster than ever.
  • ×But getting the first customers is hard.
  • ×You don't know who to target, where to find them, or how to spend.
  • ×You worry about wasting time and money.

Our solution

  • A guided platform that understands your product.
  • Identifies your best first customers.
  • Recommends and helps you execute the right activities.
  • Keeps you in control, with clear guidance and reasoning.

The outcome

  • Your first customer.
  • Real validation.
  • Confidence to keep going.
  • A repeatable path to growth.
  1. 1

    Understand your product

    Connect your website or describe your product. EjaEja analyses what you do, who it's for and what makes it valuable.

  2. 2

    Find your customers

    EjaEja identifies your most likely first customers and finds the real people and communities where they are.

  3. 3

    Reach them

    Get tailored recommendations and ready-to-use outreach, content or ad campaigns. EjaEja helps you create the messaging and set everything up.

  4. 4

    Make smart marketing decisions

    If paid marketing makes sense, EjaEja helps you set it up with clear recommendations, budget controls and transparent reasoning.

  5. 5

    Get your first customers

    Track results, learn what works, and find more people like your early customers.

ejaeja.

Let's understand your product

https://yourproduct.com

What it does: Budgeting for freelancers

Who it's for: Freelancers with multiple clients

Pain: Tax-season panic and irregular income

Your first customer profile

S

Freelancers with multiple clients

who struggle to plan their day.

Where to find them

  • LinkedIn
  • Reddit
  • Communities
  • Search

Outreach message

Hi Sarah,

I noticed you're managing multiple freelance projects. Would you be open to trying Nudge? It helps you plan your day around the time you actually have.

G

Google Ads recommendation

Start with a small test

  • Budget: €50
  • Daily limit: €10
  • Target: High-intent keywords
  • Goal: First signups
🎉

You got your first customer!

Sarah just signed up for Nudge.

1

Signup

€12

Cost per signup

€50

Budget spent

Built for builders

Indie hackers

Early-stage founders

AI builders

Non-technical founders

Why EjaEja

  • Trust

    Your money, your limits. We'd rather tell you not to spend than waste it.

  • Execution

    Not just advice — we help you do it.

  • Built for builders

    Practical, simple and focused on real outcomes.

The North Star

Your first customers.

That's what we're here for.

Know before you spend.

No guesswork. No blind spending. Just your next best move.

You set the total budget, the most any single move can cost, and the most that can go out in a day. Every spend answers what, why, how much, what we're expecting and when we stop.

We'd rather tell you not to spend than help you waste it.

Budget & limits

Total budget
€200
Max per activity
€50
Max daily spend
€10
Approval
Always ask me

Your money. Your limits. Your decision.

What ejaeja isn't

Not an agency.

We don't take your product off your hands.

Not a dashboard.

You won't be left to figure it out yourself.

Not a marketing course.

You don't have to learn marketing first.

Not a money-burner.

Nothing gets spent without your say-so.

Built it? Ejaeja.

Don't know what to do next? Ejaeja.

Ready to make your first marketing move? Ejaeja.

We open on 3 October. Get on the list and you'll be among the first in.

One email at launch. No spam, no hype.